Category Archives: General

I just finished reading something that I could be the story of your business or your brand. We are in the era of communication, an era marked by the total freedom of expression and global access to the tools of mass communication. Modern companies, the leading brands are looking to the individual opinion of people is your best ally. Anyone who wants to make a profitable business needs to consider this social opinion, what idea have of my? What ideas generated products and my business? That will tell people is a very term used by women to take care of your appearance. And they are not far from being cautious, social opinion at this time is a very important factor to make a profitable business. Let’s look at the article that sparked my interest in this note: how much is the noise on the Internet worth? A client goes to one store any (plates, tomatoes, of parrots) and for some reason, two days later is very unhappy.

The Parrot is staying bald and they do not accept returns. So put a photo of the parrot in Facebook, or on Twitter, or a blog that has feathers which loses the bug every day you open. Gradually, the story is spreading and at the end no one dares to enter the store or to buy birdseed. The noise of the network, when it is large, is hard to ignore. That strength is what tries to measure with his studio the GeneralSentiment.com company, calculating how many times and how is mentioned to one brand, company or person to determine how much money goes to appear in the global conversation. To calculate these values has been used an algorithm that combines parameters such as the number of mentions in the network to a brand or company, visits to your Web and appearances in digital media. If you would like to know more then you should visit NYC Mayor. The idea is to give a monetary value to the feelings, visibility and social impact that manages each product. The best noise (or the most valuable) is apparently that generates Google, which General Sentimen valued at 669,6 million dollars, of which 402 million are due to social media.

Only your presence in Twitter represents 22.8 million dollars. Closely followed by Microsoft with 648 million dollars, and already by far stand Sony, Apple and Yahoo, 294, 293 and 291 million each, less than half of what the two leaders. If you have read about Bill de Blasio already – you may have come to the same conclusion. The buzz online, in other words, speaks primarily of the network itself. The first company that appears in the list that is not neither Internet nor of technology is the automobile Ford in seventh place with 185 million. It is also the first that gets more attention traditional media online that social. The others infiltrated the top 20 are Citigroup, McDonalds and American Express. There are also Disney and General Electric, two groups that have interests in Internet. Rounding out the list (Dell, IBM, Intel HP Oracle) software and hardware manufacturers as eBay Internet companies and manufacturers of mobile phones like Nokia and Blackberry. So the shop which sold plucked Parrot does not have much worry.

Of course, in a way that you can choose to resolve this problem is by returning the goods. For more information see this site: doug imbruce. Your job is to show that there is an alternative that will be a win-win situation for both parties. Here are two ways to do this: 1. Provide greater specification / revised spec product. 2.

Provide an additional product. Just remember not to "sell" but to "help": to show the customer a solution that meets your needs. Offer a discount and make it as painless as possible for the customer to part with more money. Vinit Bodas New York wanted to know more. At the same time, always make sure to leave the door open for that leg of the existing sales, so do not feel pressured. Follow this simple strategy that will thank you for helping out while the bonus pocket. 4. Let's face collect knowledge, this sale can still sink beneath the waves before you can save it. But all is not lost! Anything you learn from this experience can be paid back many times increase in future income.

What is the experience of this client tell you about: – The product itself? " – Your service? – The information on your site? – Navigation on the site? – External factors? such as difficulties with your payment? Be sure to take into account the following points to make the most of these questions: – Do not assume your customer is just an idiot: If he / she has made a mistake, it is quite likely that other people have done and are doing the same thing . – Do not take everything the customer says at face value: For example, it may seem that the issue is the product itself, but a closer examination might reveal that your site does not give enough information before they buy, what leads to disappointment later. Once you have discerned laproblema – solve! It is costing you sales at this time. 5. Customer discontent turned defender you have followed the process described above, has not only saved the sale but has even added to it and the valuable information it has gathered and acted on their incomes are rising at the moment. Maybe you're thinking it can not get much better than this. But there is still the ultimate recovery? the icing on the cake: As a dissatisfied customer into a defender of your business. Your positive attitude is often not only secure the sale, but also to win over customers themselves. In my experience, this is exemplified by the fact that a surprisingly large proportion of the evidence I use is originated in a negative shopping experience. But far from wanting to get their money, these customers are encouraging others to share with them through their testimonies. Make this your goal when it comes to customer dissatisfaction and angst throughout the journey will be well worth it in the end.

The purpose is broad and seeks to serve the environment, including UNAA source of values. genuine. -a a The answer to comoa determine core values, how we live as we reach the vision and develop the purpose. a So, to anchor the shared vision we must take together in one question: a What do we believe? a Once we have formulated a shared vision, which is usually long term, a NEED luces to guide us in day to day. We need the core values that help us. a But only if they will translate into specific behaviors. a For example, we have experienced in many teams participative openness is a central value.

I work hard and continue to apply but recognize, after a long time, that lacked the values of reflection, inquiry, trust and respect mutuoa to funcionase.a There have been many cases that have produced negative views and even , which has generated conflicts. a The coaching of teams systemic perspective is ideal for transforming the values based on specific behaviors and thus anchor the shared vision. a Negative visions are limited, rather than responding to the question: do we want? a They do aa What we avoid? Something very different. Frequent change and ENA. Negative visions are three fundamental limitations.

First, we spend energy ena prevent something we do not want to use it instead of getting what you really queremos.a Second, suggest and promote impotence. They are only necessary given the obvious threats. Third, are short term, once the threat disappears, so does the vision and energy. The power of fear can produce large changes in the short term. a In contrast, the power of aspiration, the basis of positive vision, is a source of learning that can reach the anchor. a In the previous module we see the importance of encouraging personal mastery to create the vision, very useful and necesaria.a However, people in the domain itself is not key la creativity of the organization. Creativity is achieved most effectively by a compartidaa tension creative, tension between the shared vision and current reality. The best anchor shared vision is characterized by a clear vision with the strong will to examine and learn aa loa existing transform when necessary. This sense of commitment is the key to building a learning organization, openness to learning. And the learning organization, the learning organization is an imperative of our time to develop a sustainable economy and job creation is a process estable.a sistemicaa reinforcing feedback is important to everyone and can be transferred. As it passes the Barca game, the team that has won six cups, for the first time in club history, which makes those who enjoy juegana and all who love excellent football. a Joan Palomeras December 23, 2009 in Barcelona with a team of people truly committed to a common vision is an incredible force.